What are Gradients in UI Design?

Get a presentation design consultation for free! 🎉😍

Web design trends have changed rapidly in recent years, with some things disappearing for a while and then making a gradual comeback. That’s the case with gradients. Gradients are making a comeback, and the multi-tone effects are driving modern design in a big way. We’re seeing this trend show up on many websites, such as Spotify.

Gradients have been a major trend in UI design for quite some time now. What are they and how do these different types look? We’ll answer all your questions about gradients below!

In short: They can be linear or radial; angular too- there’s no wrong way to use them as long you know what works best with the project at hand.

You may like: What Is Affordance In UX Design?



What Are Gradients?

Gradients are the best way to add depth and dimension to your designs. They enable designers not only to create new colors but also to produce realistic results that mimic what we see every day with our own eyes (or rather light).



Are Gradients Valuable To Designers? 

Gradients are coming back, and we’re seeing them more! In branding. illustration typography UI design – they make colors available that would otherwise not be possible with just one color tone (think about how many variations of grey exist). The trend for this year? To use gradients as an elegant way to create awesome digital or graphic designs.

I don’t even have words yet but I’ll try my best: Grades bring life into dull images by adding new tones which can help spice things up without changing their proportions drastically.



Why do we tend to use gradients in design?

To find the answer to this question, we need to go back to 2014. It was the year when flat design became popular — Google released Material Design and Apple updated its macOS with a flat UI design. Back then the flat design was fresh and exciting, especially in the comparison to skeuomorphic design.

With the flat design trend in full swing, it’s hard to come up with more than 10-15 colors that you can use for your website.

using gradients designers:

Give your designs an extra boost with gradients. Flat colors are boring and stifle creativity, but by using blends of different hues you can create eye-catching visuals that will never go out of style!



Gradients are a surprisingly versatile tool


Empathize certain elements

A good user experience makes it easy for users to find what they are looking for. The well-designed gradient background subconsciously guides them towards the focal point, which in this case is a call to action button and text message near its center that draws attention from afar with bold colors.

You may like: Market Research Vs UX Research


Make bold statements

Gradients help create something new and unexpected. Even a tiny element such as a logo can be exciting if you apply a gradient to it.



basic types of gradients


  • Radial gradient

An ellipse forms a radial gradient with one color in the center and the other on either side. It’s commonly used to create the impression of depth to flat things. When used on an oval in the correct location, it can have some interesting results.


  • Angular/conic gradient

As you can see, an angular gradient is very similar to a radial one. The major difference between them? It’s how color stops are placed around the circle – concerning this type of UI design option! One might appear unique or even invasive at first glance but both have their place indesigns depending upon what needs arise for your project.


  • Mesh gradients

Mesh gradients are multi-color combinations that are quite abstract. They’re difficult to make on your own, but you can get them for free from several generators on the internet. They’re still nearly non-existent in genuine items, so experiment with them or be careful not to misuse them.


  • Linear

A linear gradient creates a band of colors that progress in a straight line. The gradient transitions smoothly from one color to the next.



Tips for creating an impressive gradient

  • You shouldn’t choose the colors randomly

Complementary colors are often paired together to create an ugly transition effect. It’s better if you use either analogous or similar shades instead, so your designs don’t suffer from bad mixing!


  •  Convey emotion or mood

The way we use color can either help or hinder our message. When it comes to emotional responses, there are two main types: positive and negative ones. 

For example, if you want your audience to feel energetic about the content they’re hearing from you then try using a red-to-orange gradient; however, this may not be what is desired in situations where relaxation needs arise such as with dark blue shades instead!


  • Try to avoid acid colors

The acid in its original context referred to a sour or bitter taste. Acid colors are rarely used because they demand too much attention, which is why you should only use them if your design skills are solid enough for such an intense shade of green (or whatever) that demands all the user’s focus on its own right off-the bat before anything else has even happened yet–especially when designing gradients!

You may like: What Is Storytelling In UX Design?


  •  Don’t forget about color contrast

Accessibility doesn’t just mean making your site usable for everyone – it also means ensuring that those with visual impairments can enjoy using the internet as well. To meet WCAG 2 level AA standards, a contrast ratio of 6-8:1 should be achieved either through text or graphics (or both). Make sure you test this during development time so there are no surprises!


  • Use special tools

You can create gradients in Adobe Illustrator with the help of some special tools.


Ui UX design services

Ui UX design services

Our Ui UX design services help you improve your user’s experience and let them enjoy checking out your website or application. We help make your interfaces more user-friendly and efficient. UI/UX design services can also help you gather valuable feedback from customers to improve your product or service.

Subscribe our newsletter !
Email Address
Related articles

How to Become a Motion Graphic Designer?

read more

A Brief Overview of Lean UX

read more

UX Strategy and Its Components

read more
Let's have a free consultation!